Mobilizing for monuments & more

renaissance chambara
2 min readMay 11, 2024

Mobilizing for monuments

Mobilizing for Monuments is an interesting brand collaboration. Flickr was a natural partner for the the environmental charities due to it being the destination community for serious photographers. Rivian also makes sense, given that they make electric all-wheel drive vehicles — which presumably have a lower carbon footprint.

The Mobilizing for Monuments road trip film that highlights the benefits of the brands involved as well as the conservation messaging. Rivian gets to showcase its vehicles at a time when Tesla’s Cybertruck has a reputation that’s gone from a must-have vehicle to a dog’s dinner. The thing that I am most curious about Mobilizing for Monuments is where Flickr takes it next?

Ray Kurzweil expands on his idea of The Singularity

Ray talks about his ideas articulated in The Age of Spiritual Machines: When Computers Exceed Human Intelligence and popularised in The Singularity. He speculates that The Singularity will be in 2045 in terms of what’s technically…

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renaissance chambara
renaissance chambara

Written by renaissance chambara

Creative strategy, brand, integrated. 🌐 - LDN | HKG | PUS 🇮🇪🇪🇺 More at https://bit.ly/gedstrategy